Inside Brain Outside Brain
I need some more mints.
SunChips Decomposable Chip Bags [HD]
“We believe small steps can bring about big change. That’s why we’re taking a step toward better packaging. Earth Day 2010, we plan to introduce the first 100% compostable chip bag of its kind. We created this time lapse video from photos taken every 15 minutes as the bag was decomposing over 14 weeks in a hot, active compost just like one you could use at home. So you eat the chips. The earth eats the bag. And we all live in a cleaner world. See more of SunChips small steps at sunchips.com.”
Looks like a little more greenwash marketing, but i can’t say I disagree with the concept. If we are to get serious about limiting personal waste, yet maintaining our inherant need for convieniance, this is heading in the right way. Cute video, hope and all that good stuff for the future…
